digital marketing BLOG
Designed to give businesses like yours a helping hand
Knowledge is power. Whether you wish to learn more about websites and organic marketing or outsource with confidence, our blog aims to help you find clarity, minus the jargon.

What to have ready before you brief a web designer
How your web project goes often comes down to what happens before a single design decision is made. Here’s what to have ready before you brief a web designer or web design agency.

The difference between a website refresh and a website redesign (and why it matters)
Most businesses get this wrong. They invest in a refresh when the problem is structural – and six months later, they’re back at square one. Here’s how to know the difference before you spend a cent.

3 things that need to be aligned before your website can grow your business
If your website looks good but isn’t converting, the problem isn’t just design. Real growth happens when your brand, messaging, and tech are working together, not pulling in different directions. This post breaks down the three areas most businesses overlook, and why getting them aligned is what turns a website into a genuine growth tool.

Get your eCommerce business ready for Q4
Q4 isn’t the time to pull back, it’s where the money is made. Despite cost-of-living pressures, Australians are still spending big across Black Friday, Christmas and beyond. The difference? They’re more selective. This guide cuts through the noise to help you focus on what actually drives revenue: a clear offer, a tuned-up website, and a campaign plan that converts.

Google Analytics made simple (a quick tutorial)
Google Analytics is a powerful (and free!) tool that can be overwhelming. But with this tutorial, in just a few minutes, you’ll learn how to interpret the data and use it to make smart marketing decisions.
Canva Tip: Animated icons for your website
Adding animated icons to your website is a great way to make it visually engaging without overwhelming visitors. The best part? You don’t need to hire a designer to achieve this effect. In just a few simple steps, you can create stunning animated icons using Canva.

Why your website isn’t converting (and how to fix it)
If your website is getting traffic but not converting, you may be facing issues like weak messaging, poor user experience, or technical errors. This guide highlights common pitfalls and provides actionable fixes to help turn your website into a high-converting business asset.

Speedy Website Audit – Samaria Walker
A recent website audit we conducted for Samaria Walker, a talented brand and graphic designer with a portfolio website.
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Ivana R51 days agoTrustindex verifies that the original source of the review is Google.I contacted Naked Digital to help me optimise my website for conversion. I was very impressed by how easy everything was, the team was incredibly easy to work with, and I was blown away by how much work was completed in one day!! I highly recommend if you need any website work done - big or small!!Posted on Google![]()
Angela S85 days agoTrustindex verifies that the original source of the review is Google.Super easy to work with, Desiree and Katie are an absolute delight. I'm absolutely thrilled with my new website, and the care taken by the Naked Digital team to make sure it was what I wanted. Will never use anyone else! Highly recommend!Posted on Google![]()
Bec B89 days agoTrustindex verifies that the original source of the review is Google.Naked Digital were super helpful, easy to work with and helped me to update my website with no fuss and within a quick turnover time.Posted on Google![]()
Md K106 days agoTrustindex verifies that the original source of the review is Google.Posted on Google![]()
Michelle J131 days agoTrustindex verifies that the original source of the review is Google.I had a fantastic experience working with Desiree and her team when I was needing some help with Shopify. I signed up for their VIP Day and was a thrilled to get the work done in a short amount of time. Throughout the process, they really took the time to listen to what I needed and wanted to do. I felt their advice and solutions to my problems were thoughtful, practical, and tailored specifically to my business.The whole experience was professional, efficient, and stress-free, and I highly recommend them to anyone needing Shopify support.Posted on Google![]()
Dominique C201 days agoTrustindex verifies that the original source of the review is Google.Desiree and her team have provided our business with exceptional service and assistance over the last five years.Posted on Google![]()
Carly C256 days agoTrustindex verifies that the original source of the review is Google.I had the pleasure of working with Desiree and Katie to help spruce up my website, and make sure it was running at its best. They were both incredibly helpful, efficient and so friendly - a lot of jargon generally goes right over my head, but they made the process clear and easy to follow, while keeping me in the loop across all of their actions and tasks. I highly recommend Naked Digital!Posted on Google![]()
Voski S293 days agoTrustindex verifies that the original source of the review is Google.Naked Digital were so professional and talented in building my website and I’m so happy with it. Couldn’t have spent better money highly recommend! You can put all your trust in Des 100% she knows everything about websites and will build what your niche needs and the way it needs to be functioned!! Katie is great at knowing the design and how it should look and feel. I adore my website. Thank you team!!+0Posted on Google![]()
Nina A293 days agoTrustindex verifies that the original source of the review is Google.I cannot speak highly enough of the service I received. From the very beginning, the experience was nothing short of superb. I have worked with website developers in the past, but never before have I felt so genuinely supported, confident, and at ease throughout the entire process. Desiree is exceptionally knowledgeable and highly intuitive in her approach. Issues are resolved swiftly and thoroughly, often before they even surface as concerns. What truly sets her apart is that she requires no prompting - she proactively checks every aspect of the build, leaving no stone unturned. From functionality and performance through to UX and flow, every decision is carefully considered and thoughtfully executed. I would not hesitate to recommend Naked Digital to anyone seeking a developer who is not only technically excellent, but also deeply invested in delivering a considered, user-centric result. N. Nikolovska Creative Director, Nina Aprés SwimPosted on Google![]()
Hamish F314 days agoTrustindex verifies that the original source of the review is Google.I reached out to Desiree to get help with a new website. What I experienced was an efficient, professional approach with the guidance necessary to take as much of the thought processes off my plate as possible. Would thoroughly recommend Desiree's team or Naked digital to any time poor business owners needing a new or upgraded websitePosted on Google![]()
Sal N371 days agoTrustindex verifies that the original source of the review is Google.I had an excellent experience working with Naked Digital. Desiree & the ND Team developed a professional, user-friendly website for my first aid training business, and I couldn’t be happier with the result. From the start, they took the time to understand my goals and the unique needs of my business. The design is clean, modern, and easy to navigate, which has made it simple for clients to find information and book courses. Communication throughout the project was fantastic—they were responsive, clear, and kept me updated every step of the way. They also went above and beyond by offering helpful advice on SEO and online visibility, which has already made a big difference in how easily people can find my business online. I highly recommend Naked Digital to anyone looking for a reliable and talented team to create their website. They made the whole process stress-free, and the end product has absolutely elevated my business.+0Posted on Google![]()
Manda G463 days agoTrustindex verifies that the original source of the review is Google.I worked with Naked Digital to improve my website, and I’m so glad I did. My site not only looks great now but performs much better, too. Even with me in the U.S. and them in Australia, the time difference wasn’t a problem at all—communication was easy and fast. They came highly recommended, and I completely agree. If you need help with web design or any digital marketing, they’re the team to call.Posted on Google![]()
Anna P482 days agoTrustindex verifies that the original source of the review is Google.I had an initial meeting with Desiree. She was incredibly knowledgeable, had prepared thoroughly before our meeting and offered some very helpful insights into how to make my website better. I would highly recommend her service.Posted on Google![]()
Amy S554 days agoTrustindex verifies that the original source of the review is Google.Always a pleasure working with Desiree and the team. They recently created a new portfolio page for my WordPress website and now manage my monthly website maintenance. Highly recommend Naked Digital.Posted on Google![]()
Cosy T658 days agoTrustindex verifies that the original source of the review is Google.We received support from Naked Digital through the shopify VIP day and it was exactly what we needed to launch and optimise our website. The support and attention to detail from Desiree and her team was really incredible. We're so grateful!!Posted on Google![]()
Fleurette A676 days agoTrustindex verifies that the original source of the review is Google.The Naked Digital team have been absolutely refreshing and fantastic to work with. In addition to being patient and considerate - they offered creative solutions and constructive feedback on our new website. If I have any website related issues, I know I can call on them without hesitation.Posted on Google![]()
Jess R679 days agoTrustindex verifies that the original source of the review is Google.We would definitely recommend Naked Digital! The team overhauled our @ The Coalface webpage and made it look more aesthetically pleasing, and easier to use both for us and for those in the public who look at it.Posted on Google![]()
Unique R910 days agoTrustindex verifies that the original source of the review is Google.Great course via Central Coast Community College - Desiree was professional, interesting & provided many practical DIY tips for increasing my presence online, with real examples. I will definitely reach out to the team at Naked Digital for technical support in SEO & Google Analytics!Posted on Google![]()
Melissa B931 days agoTrustindex verifies that the original source of the review is Google.I just completed 3 WordPress zoom workshops with Desiree. I can highly recommend her workshops. I have basic computer skills and Desiree's comprehensive approach to delivering these workshops in an easy to understand way has given me the confidence to have a go at building my own WordPress website.Posted on Google![]()
Tiffaney D1030 days agoTrustindex verifies that the original source of the review is Google.Posted on Google![]()
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